Demystifying Public Relations: Myth vs. Fact
Public Relations (PR) is a vital component of any successful marketing strategy and is often misunderstood. Many businesses have misconceptions about what PR entails and how it works. At PM, we aim to clear up these misunderstandings by separating the myths from the facts. By [...]
5 Essential Steps to Boost Your Visibility with Google AdWords
In today's fast-paced digital world, achieving high visibility for your brand is crucial. Google AdWords, now known as Google Ads, is an incredibly effective tool for acquiring new customers. This guide will walk you through the essentials of using Google AdWords to drive immediate and [...]
Navigating Marketing Complexity: How PM Drives Your Success A Signage Spotlight
At Performance Marketing, our mission is to navigate the complexities of modern marketing to deliver exceptional results for our clients. Today, we're excited to spotlight our Signage Department, showcasing how our team consistently overcomes obstacles and drives success. Our seasoned experts, led by the talented [...]
Mid-Year Marketing Check-In with Performance Marketing
As we reach the midpoint of the year, it's the perfect time to reflect on your marketing efforts and make strategic adjustments to ensure a successful rest of the year. At Performance Marketing, we believe a mid-year check-in is essential for staying on track and [...]
The Key Ingredient to Successful Media Planning and Buying: Performance Marketing
As businesses prepare for the seasonal transition, the strategies behind media planning and buying become increasingly nuanced. At Performance Marketing, we understand the key to success lies in recognizing the distinct approaches required for reaching individual consumers versus engaging with businesses. In a landscape where [...]
Davila Named to National Small Business Association’s Leadership Council
Glenn Davila, president of Performance Marketing, was recently named to the National Small Business Association (NSBA) Leadership Council. NSBA is the nation’s oldest small-business advocacy organization and operates on a staunchly nonpartisan basis. Davila, a recognized leader in the South Jersey small-business community, joins the [...]